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::BUSINESS

Reuters buys content from E-Street.com
Tuesday, November 20 2001
by Louise Carroll

in association with
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Reuters City, a Web site targeted at finance industry professionals, has signed E-Street.com as a content provider.

"This is our first deal with Reuters and we are providing their site with all of its local and city guide information," Toby Robertson, chief executive of E-Street.com told ElectricNews.Net. The E-Street.com content is now live on the Reuters site at http:// www.city.reuters.com.

E-Street.com is providing Reuters with its generic city guide content with added information tailored for the financial audience. Robertson said, "For example, in London there are livery halls which are very popular with bankers who use them as meeting points or conference sites. We have added that information into what we deliver to Reuters." He added that in the future, E-Street.com may collaborate with Reuters to provide information about events such as wine-tasting.

E-Street is a provider of on-line city guides for wired and wireless devices. The company now has guides in a number of UK cites including London as well as Dublin, Waterford and Cork in Ireland.

On 21 September, E-Street.com said it had secured STG750,000 (IEP955,000) in funding from an existing pool of private investors and was considering opening a call centre. Robertson confirmed that the company is definitely planning to open a call centre, saying, "That is going to happen, it's just a case of deciding where we will open it and we are still deciding that." The two options that the company is deciding between are Ireland and the UK.

In January 2002, E-Street.com plans to release a new on-line promotions system that will enable retailers to update their own information on the firm's service. For example a restaurant could change its menu or price list and the new details would be carried across all the E-Street.com platforms, including WAP and to E-Street.com customers including Reuters.

In the meantime, the company has said there has been a slight delay to the rollout of its Belfast guide. "The Belfast guide is not live yet, but we do plan to release it in January. We have been concentrating on expanding our Dublin coverage and we wanted to fill in the gaps there," said Robertson.

E-Street.com employs six people in Ireland in Dublin and 30 in the London office and its customers include Lycos. The company said it still plans to raise a further STG3 million in funding from institutional investors next year.

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